Parallel lines: Between sisters.
21st April, 2026
Shot by @sahilshettigar
Anyone with a sister – or a friend who feels like family – will immediately identify with the unspoken bond that you witness when Junaynah and Zeyaanah El-Guthmy are together. Captured as our latest duo wearing the new SS26 collections from brands like Renaissance Renaissance, Cecilie Bahnsen and more, the sisters discuss their passions and self identity whilst sharing a window into their incredibly stylish world.
One of the joys of our Duo Series is seeing how people act when with those who they are closest to. Guards down and a room filled with genuine smiles is guaranteed, the result is captivating imagery that shows true personality. Junaynah and Zeyaanah are no exception to this. Both known for their own individual style, the new campaign is rooted in family, effortless style and the alchemical fusion of closeness and individual identity.
Content creator and strategist, Junaynah captivates and draws your eye to the lens in smart layering of Magda Butrym tailoring, Renaissance Renaissance structured denim, and Ganni’s utilitarian outerwear. An effortless blend of contemporary fashion and respect for traditions results in a masterclass of modern layering. Her Sister, Zeyaanah, a style editor and content creator, approaches with a different duality, the fusion of masculine and feminine. Cloud like dresses from Cecilie Bahnsen contrast technical fabric rainwear from Ottolinger, intentional layering prevents any otherwise feminine look feeling too overtly ‘girlish’.
Shot by @sahilshettigar
Capturing the essence of what Fabric of Society is about – curation, expression and personal style – Junaynah and Zeyaanah are mesmerising to watch on set wearing the latest collections. Sharing styling tips, inspiration and an honest peek into the creative duo’s relationship (sisterly in-jokes meets limitless mutual respect and admiration), their energy and style know-how makes us utterly excited and oh-so-ready for the season ahead.
